About

Humble, driven, passionate.

Over 20 years in the advertising industry, Sharon has built an enviable track-record and impeccable credentials as a respected retail specialist.

Selected as Women to Watch 2021 by Campaign Asia Pacific, she has worked with some of Asia most progressive brands in Club21, COMO Hotels, C.K Tangs, G2000, Goodwood Park Hotel, Ikea, ION Orchard, Lane Crawford, McDonalds, Maybank, MOM (Ministry of Manpower), NEA (The Singapore Environment Agency), Neutrogena J&J, OnPedder, Raffles Hotel, Robinsons, Sincere Fine Watches, SC Global, SKECHERS, SIA Cargo, SIM (Singapore Institute of Management), SUSS (Singapore University of Social Sciences), Uniqlo.

Her impeccable credentials, having created cutting edge work that won her highly coverted yellow pencils from D&ADs.

An exceptional craftsperson with an inherent passion for design, Sharon excels at creating instore and packaging designs that speaks to her audience. Her past works has graced products for aesthetics brand Dr Georgia Lee, Raffles Hotels, and a bespoke gift for Prime Minister Lee Hsien Loong from the Singapore University of Social Sciences. 

Invested in the greater good and making a difference in advertising, Sharon has been the driving force behind The LampPost Project employing less-privileged Singaporeans to upcycle National Day banners and flags into reusable, commemorative tote bags and other merchandise in aid of charity. Sharon also spearheaded the agency group’s Degreestore.net – an online hub for creatives to turn their creative ideas into commercial products for sale locally and abroad.

A wonderful crafter, with an eye for details, she relishes in not just ‘creating thinking ads’, but ads that visually reach out to her audience.

She takes passion to the next level and strives to take whatever she does.